Making Online Advertising Useful with Google Ad Innovations

Google has recently launched their latest experimental playground for online marketers to get updated on their release of new ad initiatives for search advertising. These includes new ad extensions and ad models which can possibly help you reach out to more targeted audiences that potentially give better success to meet advertising goals

Read more: Making Online Advertising

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Facebook Like – Can This New Social Media Plugin Get You More ‘Fans’?

Facebook introduced several new plugins that allows visitors to ‘Like’ the content on your site. How can this help your Social Media Marketing? Will it be better than the ‘Become A Fan’ button?

Read more: Facebook Like Plugin

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Facebook Singapore Has Arrived!

How will Facebook Singapore change the advertising model in Asia? How customized will the advertising platform be for the Asian region? clickTRUE gives some views on Open Graph and Facebook’s presence here.

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How to Check Your Ranking on Google Accurately?

For marketers and SEO practitioners who check their rankings everyday and sometimes click on their listing, the accuracy of their rankings could be compromised with personalised search. It will be quite important to get the “standard” SERP to understand how their website is performing when a normal user searches on Google.

Read more: Tips on Accurate Rank Checking

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Tip For Fast Meetings: Increasing Efficiency With Stand Up Meetings

Recently, our CEO wanted to improve our meeting efficiency and decided to remove the seats. Did it really help? Or simply produce sore legs? Find out more in this post. (You never know, your company might do it too!)

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Online Marketing Services

Search Engine Marketing

Search Engine Marketing is a powerful online customer acquisition channel when used correctly and has tremendous potential in increasing your brand awareness and sales figures. At clickTRUE, we tailor the marketing campaigns to suit your goals and help deliver quality traffic to your website. To ensure quality, we put in active effort to filter out the relevant sites before carefully selecting keywords and ad-copy to bring in your audience. That way, the right audiences will be clicking on your ads and eventually lead you to the revenue you’ve been looking for!

Search Engine Optimisation

If your website doesn’t appear in the top 10 search engine result positions, the chances of someone clicking on your listing and visiting your website drops exponentially. As such, having your Website rank well in search engine results is critical to bringing traffic to your company. Optimising your Website in search engines, from the content on your website, to knowing how to tag the content, and where to place it in HTML all affects your ranking in search engine results and can take a lot of time and resources. At clickTRUE, we have the know-how to help you get a better ranking on various search engines such as Google, Yahoo, Microsoft’s Bing and Baidu through an assortment of capabilities such as key phrase research, competitors’ analysis, page content optimisation and link-building. More importantly, we measure every click to so we can continually tweak the strategy to ensure quality traffic and bring you your customers online!

Social Media Marketing

Social media is quickly emerging as one of the most popular ways to generate business traffic. However, it is easy to feel lost in the sea of social media networks and platforms such as MySpace, Facebook, LinkedIn, Twitter and blog networks. If you are looking to take advantage of social media, why not let our in-house experts at clickTRUE help you develop a social media marketing strategy suited for your business and offer the calculated assistance and advice so that customers will come knocking at your door?

Web Analytics Consultancy

Information is valuable. The more you know, the better you can manage. However, many businesses find it a challenge to measure their campaigns and find out how effective their online strategies are. At clickTRUE, we believe in tracking executions and offer a range of web analytics services to help you monitor and evaluate the effectiveness of your online campaigns. With the reports, you will have the insight to make better decisions and yield the best results, maximizing every dollar you spend and delivering the best ROI possible as a result. We are also the first in Singapore and South East Asia to be awarded the Google Analytics Authorized Consultant status!

Website Optimisation

Content is paramount. Because search engines such as Google, Yahoo and Bing are always trying to give the best search results, the SEO landscape is always evolving, as search engines refine and revise their algorithms to determine the relevance of your website. As such, the content on your website needs to be optimised so search engines as well as human visitors will both consider your website useful. At clickTRUE, we are abreast of these changes, so why not let us help to keep you at the top of the search results, so you don’t have to do the work. We can help you work out the content and design alternatives, and usereports to monitor, identify and implement combinations that lead to the highest conversion rates.

Website and Applications Development

Looking to cut through the digital clutter and create a prominent presence in the World Wide Web? Our team of web developers at clickTRUE are well versed in various softwares to help you create a website that will tailor to your needs, but more importantly, to ensure that your website has all the necessary elements that will help you meet your business objectives ultimately.

We help you find your customers online! Contact us to get a FREE consultation and find out more today.

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About Online Marketing Company in Singapore

clickTRUE Pte Ltd, a subsidiary of SPH Magazines, is an online marketing company specialising in Search and Social Media marketing. Devoted to helping brand owners grow their customer base and assets online, clickTRUE offers both Technology and Online Marketing Services. This includes Web2.0 Applications Development, Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Social Media Marketing and Optimisation, Web Analytics Consultancy and Conversion Rate Optimisation.

clickTRUE specialises in managing and optimising paid search and social media campaigns in Asia. Focusing largely on Pay-per-Click platforms, clickTRUE works with direct clients and agencies to help them achieve maximum Returns On Investment (ROI) with their advertising campaigns on search engines as Google, Yahoo!, MSN Bing and Chinese search site Baidu. On the social media front, it offers ad placements on social networking sites such as Facebook and YouTube. To allow clients to measure their ROI, clickTRUE advocates Web Analytics to track campaign peformance. Clients will get full visibility and insight into their websites’ clickstream data and users’ behaviour. In addition, it is the first company in Singapore and South-East Asia to be awarded theGoogle Analytics Authorized Consultancy status.

With over a decade of online experience from founding and managing the leading technology portal – www.hardwarezone.com, clickTRUE understands what it requires to build and grow an online brand. Combining talent and technology, we leverage on our past experience to give advice on best practices and provide holistic solutions to increase clients’ brand value.

Today, clickTRUE has a growing clientele comprising both SMEs and Fortune 500 companies, with a significant pool of clients in the Asia-Pacific regio

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